Definitions
“We“, “Us“, “Our” is: LERA LIMITED, a limited company registered in England and Wales No. 12436003
What is a cookie?
A cookie is a piece of information, like a tag, that’s stored on your device when you visit this website. It can help identify the device you use whenever you visit, so we can remember who you are. Cookies are used by websites including mine, to provide you with a better experience when you visit this website and for other reasons, including remembering your preferences. Cookies also help Us understand how visitors use this site, for example, what pages they view and for how long, this helps Us create a better site for everyone to experience.
What cookies are there?
We use two types of cookie:
- Session cookie
- Persistent cookie
A session cookie for a website only exists whilst the user is reading or navigating the website. When the user closes their web browser these cookies are usually removed.
A persistent cookie for a website exists on a users computer until a future date. For example the cookie expiry date could be set as 1 year, and each time a website is accessed over this period the website could access the cookie. We use three categories of persistent cookie:
- Strictly necessary
- Performance
- Targeting/advertising
Strictly necessary cookies
These types of cookies are required for a visitor to use Our website, for example to navigation and to use the features We have made available. These cookies do not collect information about you and cannot be used to identify you or used for marketing purposes.
Performance cookies
These types of cookies help Us to understand how visitors use this website. They do not contain or collect any personal information and are only used to help Us improve the visitor experience on this website.
Targeting/advertising cookies
These types of cookies allow websites to deliver relevant advertisements to you. Targeting/advertising cookies are ‘1st party’, placed on a website by its owner or ‘3rd party’, when a website owner has given permission to an alternative organisation for the cookie to be placed on its site, often an advertising network.
Why do We use cookies?
We use cookies to:
- Provide visitors with the best experience possible when using our website
- Learn about how our site is visited and used so that we can continue to improve it
What cookies do We use?
Includes but may not be exclusive to:
Analytics and tracking
- Google Analytics
- Meta Pixel
Advertising
- Google Remarketing
- Facebook Custom Audiences
How you can manage your cookies
We do not recommend rejecting the use of cookies or deleting them. However, when you visit this website, if you have set your browser to reject the use of cookies, your experience and capabilities of using this website will be diminished.
If you prefer to manage cookies using your browser settings, consult its support articles for guidance on cookie management.
Please also remember that if you choose to turn off targeting/advertising cookies you will still see advertising on the internet. However, it does mean that the advertising you see on websites may not be tailored to your likely interests or preferences on the web browser you are currently using.
Links to other websites
We may provide links to external resources. These links will lead you to websites managed by third parties that operate using different policies. Should you click on one of these links you will be leaving this site for a site over which We have no control.
Embedded content from other websites
Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.
These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.